Kjaer Academy

Curiosity and creativity are defining
leadership skill for cultivating success

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SPRING 2021

Trend management foundation course

01 THINK
Our first module THINK introduces the futurist mindset and habits. In six lessons we guide you on your path to learn how to think like a futurist while sharing essential skills to plot out your own journey. What you learn will be useful whether you look to develop as an individual or as a business.
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02 WORK

The WORK module takes you through the work of a futurist. We explore practical tools, methodologies and how a diverse range of futurists works. Why investing in tomorrow, today is key to sustainable performance. How past and present knowledge can help us understand the future.

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03 PLAY

In PLAY we bring the skills from module 1 + 2 into action. What are trends and how do you apply them? We explore foresight in a global context, and how our toolkit and system can be applied in your context. Hands-on learning for anyone who wants to learn the art of trend management.

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What you will learn

ESSENTIAL FUTURIST SKILLS
You will get the essential trend management skills, tools and confidence to create a strategic future outlook for your organisation based on real insights. At the end of each module you will be equipped to work with your toolkit and have a clear understanding of the underlying principles. You will be able to refine and build on your experience with our online resources.

WORKING WITH TRENDS
The practical tools can be used across departments to build bridges between the strategic and creative processes. Trend management is deployable in everything from business development and brand building to product, service and innovation processes for marketing, product development, design as well as for Human Resource evaluations and employer branding.

  • Gain in-depth insight into tomorrow’s people and consumer behaviour to build lasting value for customers and relationships based on ‘real’ insight.

     

  • Refine and map trend impact on specific sectors and industries highlighting opportunities and challenges in a particular and targeted framework.

     

  • Test concepts and create ideation sessions around fact-based scenarios, narrating how the future could unfold.
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24/7 online resources

Bite-sized videos

Downloadable toolkit

Podcasts & audios

Ideas exchange

Tangible insights

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The THINK, WORK, PLAY modules can be purchased as separate modules. The complete foundation course containing essential learning and futurist skills for anyone wishing to navigate the future.

Students, professionals or leaders can join as individuals or teams. Buy the THINK Module today, or get the full course at a discount, 15 lessons consisting of:

  • 01 THINK module  (lesson 1-6)
  • 02 WORK module (lesson 7-10)
  • 03 PLAY module (lesson 11-15)

INDIVIDUAL MODULES   £85  I  €99  I  $119
01 THINK launching April
02 WORK coming May
03 PLAY  coming June 

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FULL COURSE             £199  I  €229  I  $279
Modules 01 + 02 + 03 (15 lessons)

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LAUNCHING SOON

TREND MAPPING

How to spot and make sense of trends. Hands-on course for anyone who wants to learn the art of trend management and application to plan the future.

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THE 4P BUSINESS MODEL

How to be a changemaker. Lead the future and shape a 4P leadership mindset – balancing people, planet and purpose with profit.

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SCENARIO PLANNING

Explore the process of future storytelling. Designed to bring trends to life, this immersive course teaches you the indepth skill of scenarios planning.

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PERSONA CREATION

Imagine tomorrow’s people. Learn how to create personas and develop relevant design concepts that meet future consumer needs and demands.

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“Anne Lise Kjaer is an outstanding futurist, visionary and speaker. If you’re looking for an energy boost of the future she is perfect for the job”

Martin Lindstrom, author Small Data; TIME magazine’s 100 Most Influential People

“Our success relies on adapting to the future faster than our competitors. Kjaer’s toolkit is an invaluable resource to think deeply about that future”

Sir Ian Cheshire, former group CEO, Kingfisher plc

“Using The Trend Management Toolkit, business leaders can apply a systemic approach to understanding how to visualize the future”

R "Ray" Wang, founder, Constellation Research Inc.; author of Disrupting Digital Business, Harvard Business Publishing

“Kjaer's book is a great practical guide to understanding these trends and building a strategy to respond to them”

Mike Barry, director Plan A, Marks & Spencer

“Kjaer Global offers a new and multidimensional set of tools to navigate in the 21st century”

Lars Engman, former design director, IKEA

Ask us anything about the future, our courses or your project

Drop us a line anytime with your questions or request, and we will get back to you within 48 hours

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